Genflow is the number 1 agency for creators. Here is how they do their competitor analysis (credit to Shan for this one):
https://www.loom.com/share/7d21eaf6111f4ca0b97d51ae1bbc66dd?sid=d762a4c6-5c84-4471-b611-d597c5ec71e2
Here is a loom of me explaining how to use this to improve your business and beat competitors:
What matters most is that you use this competitor analysis to improve your business and make more money. This is how you do it.
https://www.loom.com/share/b0045780f55f4f5fa4a6c1524c4fe2a2?sid=8cbad14c-f4c8-479d-b685-61f0703e4160
Use the table below to complete your version:
| Competitor 1 | Competitor 2 | Competitor 3 | |
|---|---|---|---|
| Target Customers | |||
| Key Services/Products | |||
| Unique Capabilities | |||
| Better Capabilities | |||
| Same Capabilities | |||
| Worse Capabilities | |||
| Price | |||
| Strategy | |||
| Notable Clients | |||
| Messaging |
I suggest using Miro for this though.
Enjoy
ps. If you liked this resource you’ll love the insider strategies that helped me scale to 6 figures that I share in my newsletter: